Steve Cummins
Freelance PPC Consultant
Steve Cummins
Freelance PPC Consultant
Steve Cummins
Freelance PPC Consultant
Freelance PPC management in Slough.
Certified Google Ads specialist in Slough with 10+ years of experience managing paid marketing accounts for businesses.
I help companies grow and prosper online with results-driven PPC marketing which delivers a return on investment and brings new leads and sales.
I provide lead generation to businesses from a variety of different industry sectors and I work closely with my clients to achieve their paid marketing goals. My experience and knowledge has helped me establish a standout reputation and I have a proven track record in getting results, fast!
For results-driven PPC management in Slough please call on 07722 161092
What is PPC (Pay-Per-Click)?
PPC marketing allows advertisers to show ads to their target audience almost immediately. This can be through keyword targeting for Paid Search adverts, where advertisers select relevant keywords that their potential customers will be searching for.
I’m fully qualified to manage paid advertising campaigns across many platforms including Google Ads, Microsoft Ads, Facebook Ads, Instagram Ads and LinkedIn Ads.
Google Ads (AdWords)
There are many forms of Pay-Per-Click and the most popular is Google Ads (formerly Google AdWords). Google Ads is segmented into many platforms, including Paid Search, Shopping Ads, Display Ads, Remarketing and YouTube Ads.
- Paid Search refers to sponsored results that appear at the top of Google search listings when you run a search query
- Display Ads refers to textual or graphical advertisements placed on third party webpages
- Shopping also appears in the sponsored search results, but your advert will show a product image and price, unlike Paid Search which is just text ads
- Remarketing allows you to target your advertising to people that have visited your site already, allowing you to convert window shoppers into customers
- YouTube offers In-Stream and In-Display advertising on the website, showing ads before users watch a video on YouTube
PPC Management (Paid Ads)
Many business owners attempt to manage paid advertising campaigns themselves and soon realise it takes a trained professional, like myself, to get your PPC campaigns driving more leads and sales and delivering a healthy profit on your investment.
I will identify the best bidding strategies for your ad campaigns, implement a state-of-the-art tracking system for monitoring conversions (leads and sales), and provide monthly reports which detail performance and insights.
I mostly provide clients with full-scale PPC management but, I can also offer one-time campaign restructuring for businesses that require a helping hand. This is ideal for businesses that have an in-house marketing team.
What I offer:
- One-off campaign restructuring
- Full-scale PPC management
- Keyword and competition analysis
- Lead tracking software integration
- Increased conversion rates
- Lowered CPC across all keywords
- Cost-effective bidding strategies
Free PPC Audit
As part of my PPC management services I offer a free PPC Audit for all new clients. I will analyse your current campaigns and report on what I find to be working well, and what isn’t. This will give you a better idea of current performance with expert analysis that is completely transparent.
Send me a message!
Fill out the below contact form and I will respond as soon as I can.